- Reflect an awareness of who the writer is writing for and why?
- Focus on the assignment and topic without straying into irrelevant material?
- Have a significant and interesting focal point or thesis that I could easily paraphrase?
- Provide me with credible details, examples, arguments, citations or other kinds of to evidence to support the thesis statement?
- Offer verbal and typographical cues to help me follow the information the writer has chosen to present?
- Contain clear, fluent sentences that motivate me to read on?
- Avoid wordiness, clichés, pat phrases, and biased or judgmental language?
- Contain words I can be expected to understand?
- Show respect for my time by being carefully proofread?
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